If you haven’t paid it a visit yet, you must pop into our latest interior design project, Matcha and Beyond, a new premium matcha and coffee bar that’s already causing quite a stir in the London coffee bar scene! 

Perfectly situated between The Ivy Chelsea Garden and the Chelsea Town Hall on Kings Road, Matcha and Beyond is a great spot to stop and refuel.

The proposition

Founder Olivia Nottin, a nutritional therapist and a French certified Natural Chef, had a vision to create a healthier and more mindful alternative to the high street coffee shop chains, offering premium quality matcha beverages, matcha treats and beyond, including specialty coffee, infusions and healthy bites, using only the highest culinary grade matcha.

All products are made with carefully sourced, sustainable and high-quality produce, with no additives, chemicals or GMO ingredients.

Unable to find the perfect matcha in London, Olivia went to the USA and all the way to the home of Matcha, Kyoto Japan, for her inspiration, bringing back her newly acquired knowledge to London where she set about creating her own brand and asked Mystery to help her bring her vision to life.

Interior design

Working to the brief of Olivia and her French branding agency, Mystery was tasked with developing the interior concept and scheme for the concept site in Chelsea.

The scheme had to be warm, welcoming, soothing and calming – to create the perfect spot for a wide base of customers; from shoppers and business people needing a relaxed spot to refuel, to mothers and babies looking for a comfortable and accommodating place to meet for a chat.

As well as the perfect eat-in environment, Matcha and Beyond needed an efficient food-to-go counter to cater for those on their way to work or on the run; as well as a private space for larger groups, get-togethers and special events.

We wanted to reflect the origins of matcha within the interior scheme through a combination of clean lines and fresh colours, reminiscent of Japanese style.

We chose to ‘layer in’ the brand colours subtly; translating the earthy green into a full living wall (home to our purposefully camera-friendly ‘Meet your Matcha’ neon!) and utilising the vibrant coral to create direction and movement through the space.

We really enjoyed the challenge of working within a typical ‘petite, but bijoux’ Chelsea site, tackling tight corners with laid-back banquette seating and adding importance to small loos with block colours and lashings of terrazzo!

“A highlight for me has been fusing the paired-back Japanese cool with a hint of French flair, inspired by Olivia’s French heritage. We wanted to create a space that spoke about her, as well as her passion.  Adding elements of French style, such as wall panelling and aged mirrors, helped us to make the scheme to feel truly unique” Laura Sinclair – Project Lead

“I worked with Mystery for the interior design of Matcha and Beyond. They understood what I had in mind and came up with some great concepts.” Olivia Nottin

Matcha and Beyond opened on 31 October and is already proving a huge success with local residents, workers and visitors alike. London is definitely not going to be content with just the one Matcha and Beyond, so look out for news of future roll-out plans!

www.matchaandbeyond.com @matchaandbeyond